Email Marketing Strategy

While it will take hard work and persistence, building an email marketing strategy is an important key to your business’ success. You have to ensure that your efforts are focused on the right audience. If you are talking with the wrong people, your email marketing strategy isn’t working very well for your advantage.  With email marketing, your goal is to get some attention. It may take a few tries to get it exactly right. Stop using a technique if it's not getting the results you expected. Try a variety of techniques until you find those that work best for your business.

email marketing

Email Marketing Tips

When following up to your customers via email, you could try following up with some kind of reminder. For example, you could add a "visit today" button onto your ad. In addition, the closing of the postscript could inform your customers to make sure they do not disregard the CTO.

Provide your customers with useful tips or information in each marketing newsletter. Think of the newsletter as an opportunity to demonstrate your expertise in your field. Your customers will trust you more when they see how much you know and will be more likely to buy products or services from you.

 

Email Marketing Messages

If you want your email marketing messages to be successful, make sure you have permission to send them. If you do not have permission from your recipients, the potential consequences can range from being added to spam filters all the way up to getting blacklisted by Internet service providers themselves.

The emails you send out as part of your marketing campaign should start out with a welcoming, personalized tone. Include the name of the recipient in the subject line and the opening of the message. This will make your customers feel more receptive to your message and be more likely to patronize your business.

If you have images or graphics, put them on the left side of the email message. Make sure that your call to action element is always on this side. Research has documented that this location produces almost double the number of clicks to your product, service or website than placing these elements anywhere else does.

Tailor your emails and landing pages for mobile users as well as those using desktops. Keep in mind that Smartphones have tiny screens that may not be compatible with the way you have your emails formatted. Trim the width so that your emails can be read by users without them having to re-size them.

Have a strong call to action in your email marketing campaign and position it to be seen, offer a clear call to action and deliver it in a way that can't be missed.

Now that you've read this article, apply these tips, and you're sure to see results. Feel free to experiment with what you've learned and develop new strategies of your own email marketing.

 

Lisa Burnham is an artist-ecoactivist-entrepreneur mom to two wonderful kids and wife to a surfer!  She teaches art for 25 years to children of all ages, has an art education and speaks Spanish, pretty well, too!  This mom loves traveling, gardening and anything green!  She lives in San Francisco, California just a block away from the ocean.  And she has a pitbull named Irie.

Lisa is living the life - enjoying freedom and embracing a more meaningful life while creating a sustainable business that keeps her mobile and free!  Connect with her and start your own journey towards the realization of your dream life!

Connect with me at about.me/lisabnetwork

“A simple system that anybody can follow to potentially make more money than they ever have before.”


That decision spawned an idea that’s kind of turned into this bizarre phenomenon called the 'Fight the Forces of Evil' tool-kit.
It wound up having a strange effect on the majority of the people I showed it to:

- It made them want it.
- And it made the people they showed it to want it too.

People from all walks of life have found themselves unable to resist the power of the 2 'Mesmer Effect' questions that are part of this simple system. These are the 2 questions you have to ask if you want someone to buy from you without ever feeling like they’re being sold to. It’s the secret to the art “selling without selling”.

They found themselves wanting to be part of a company that has a purpose, where they can also potentially earn more than anywhere else. And they began passing it on, and the people they passed it on to also pass it on. All that passing on gets products into the hands of business owners and regular people who really need them. And the coolest part is, along the way, all that passing it on has help many people earn more than they have anywhere else.
Click below to know more!

Watch my video challenges HERE!

Related posts: Effective Ways To Utilize Video Marketing For Your BusinessNetwork Marketing Advice That Can Make You SuccessfulVideo Marketing to Boost Your Home Business

 

Focus

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It's time to Focus...

"Focus."

Doing that one thing, can change everything.

Because where you Focus, your energy follows...

Justin Verrengia knew it, that's why he's 
million dollar earner.

Over a dozen Empower Network million dollar earners knew it...

That's why they've been able to do what they've done,
exactly when they've done it, and exactly how they wanted to do it...

They Take Massive Action.

They Focus.

It's your turn.

Love ya,

- David Wood

P.S. We've got some BIG things coming next week...

Make sure to check your emails :)

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photo credit:FairTradeUniversities.org

Through this system of exchange artisans from different parts of the world, mainly from developing countries, are given the opportunity to participate in the international trade without selling out, they are compensated for their artistry and hard work in a fair and ethical way.  Artisans are able to capitalize their creativity through the help of fair trade funding and cooperatives to venture in the competitive global market.

According to the World Fair Trade Organization or the WFTO, Fair trade is a system of exchange that seeks to create greater equity and partnership in the international trading system by:

-  Providing fair wages in the local context,

-  Supporting safe, healthy, and participatory workplaces,

-  Supplying financial and technical support to build capacity,

-  Promoting environmental sustainability,

- Respecting cultural identity,

- Offering public accountability and transparency,

- Building direct and long-term relationships, and

-  Educating consumers.

photo credit: World Fair Trade Organization

Fair Trade empowers and gives hope to the poorest of the poor that they, too, can succeed in the international market and help themselves to rise through poverty and live a better life and brighter future for their children.

In fair trade, producers or artisans are thought not just the value of hard work but encourages them as well to take the initiative to work their way to better their lives especially in the developing countries.  Through fair trade, they are expected to embrace independence as opposed to relying solely on the aid or charity from other people.

By providing them the opportunity and the break they needed to compete fairly in the market trade, their confidence is tremendously improved allowing them to continue on creating quality fair trade products or produce that will mark their place in the trading world.  Fair Trade also stresses the importance of building relationships as well as recognizing cultural identities in order to achieve a successful and worthwhile commerce trading.

Always remember that by supporting fair trade products in the market, it will not only produce job opportunities for these artisans which will empower their families economically but will also protect the environment by promoting a more sustainable lifestyle.

Lisa Burnham is an artist-ecoactivist-entrepreneur mom to two wonderful kids and wife to a surfer!  She teaches art for 25 years to children of all ages, has an art education and speaks Spanish, pretty well, too!  This mom loves traveling, gardening and anything green!  She lives in San Francisco, California just a block away from the ocean.  And she has a pitbull named Irie.

Lisa is living the life - enjoying freedom and embracing a more meaningful life while creating a sustainable business that keeps her mobile and free!  Connect with her and start your own journey towards the realization of your dream life!

Connect with me at:

about.me/lisabnetwork

About Empower Network

Empower Network hosts one of the largest blogging communities and publishing platforms online in addition to providing educational and leadership training products and services to online marketers and start-up, home-based and small businesses.

Empower Network offers a program through which affiliates can earn commissions off the sales of Empower Network products. Headquartered in St. Petersburg, Fla., David Wood and David Sharpe founded Empower Network in 2011 to empower small-business owners to make money online without dealing with the technical, marketing, payroll and overhead challenges that frustrate many entrepreneurs and small-business owners.

Empower Network's signature product is a viral blogging system geared toward helping its 30,000 affiliates and 70,000 members use the Internet to grow their businesses online, taking them from disenfranchisement to full self-empowerment through the use of blogs, direct sales and online marketing.

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Sadly, it seems that the right and left campaign about earth preservation and conservation are not enough to get through some people.  This is the very reason why eco-activist like us, should never waver in our mission to continuously educate as much people as we can in the most creative way possible.  There is no such thing as too much when it comes to raising awareness about protecting and conserving our environment.  It’s only ideal that we continue to do so until every person on the planet could no longer play dumb and pretend to not know.

 

Art changes people and people change the world.

You can get creatively green through meaningful arts project and leave a longer lasting impression to the public especially to young children.  Art has its way of getting into people and what better way to convey an important message, such as saving our planet, but through arts, right?  And to make it even sweeter, you can involve as much people as possible in the creating process which will give them a sense of responsibility and pride at the same time.

Harness the creativity in you and come up with DIY projects using recyclable materials that children can participate in.  By doing activities like these you can teach them about recycling and about trash management as well.  You can make use of materials that they are commonly exposed to, like plastic water bottles or throwaways for instance.  Using items that they are familiar with will give them the sense of reality about the issue and hopefully will make them see the urgency of coming up with solutions to solve the problem. 

You’d be surprised to find out how the little ones can tend to be more receptive of this kind of stuff more than the adult does.  Children do have the innocence in them that sees things as it is.  Their thought process is quite simple - it’s not good to litter, period.  Compare to “it’s-not-good-to-litter-but-I’m-too-lazy-to-find-the-trash-can,” thought processing.  This is the reason why it’s very important to instill values in them, even at an early age, about living sustainably.

 

If you look hard, you’ll find art in trash.

With creativity, you can find a number of ways to create something out of what we would normally consider as trash.  In fact a lot of artists are now combining making arts and environmental activism into one.  By doing so, it challenge ones creativity in coming up with artworks that will showcase not just their artistic capabilities but their statement about environmental awareness as well.

So, get creatively green and save our planet.  Look around you and see the arts hiding beneath that unsightly pile of trash.  Express yourself through your artworks and continuously bring environmental awareness to the public.  Make art.  Make a statement.

Lisa Burnham is an artist-ecoactivist-entrepreneur mom to two wonderful kids and wife to a surfer!  She teaches art for 25 years to children of all ages, has an art education and speaks Spanish, pretty well, too!  This mom loves traveling, gardening and anything green!  She lives in San Francisco, California just a block away from the ocean.  And she has a pitbull named Irie.

Lisa is living the life - enjoying freedom and embracing a more meaningful life while creating a sustainable business that keeps her mobile and free!  Connect with her and start your own journey towards the realization of your dream life!

Connect with me at:

http://about.me/lisabnetwork

About Empower Network

Empower Network hosts one of the largest blogging communities and publishing platforms online in addition to providing educational and leadership training products and services to online marketers and start-up, home-based and small businesses.

Empower Network offers a program through which affiliates can earn commissions off the sales of Empower Network products. Headquartered in St. Petersburg, Fla., David Wood and David Sharpe founded Empower Network in 2011 to empower small-business owners to make money online without dealing with the technical, marketing, payroll and overhead challenges that frustrate many entrepreneurs and small-business owners.

Empower Network's signature product is a viral blogging system geared toward helping its 30,000 affiliates and 70,000 members use the Internet to grow their businesses online, taking them from disenfranchisement to full self-empowerment through the use of blogs, direct sales and online marketing.

 

Watch my video challenges HERE!

Related posts: Going Green This 2014Green Art from Scrap

Image courtesy of photostock / FreeDigitalPhotos.net

The very idea of working from home and having your own business may instantly spark interest to a lot of people, considering that nowadays technology has allowed us to conduct business practically just about anywhere.

But don’t be too quick to jump into the bandwagon, home-based business may not be for everyone. Without passion, dedication and practically the heart for it, you can very well set yourself for failure even before you started.

No doubt that this is a legit way of making a living, you can really prosper in life from this business - not to mention, that you can work from home and yes, be your own boss!  Monetary-wise, you can really expect income even more than what you would usually make from your day job.  That is of course with the right home-based business and the right attitude.

Probably one of the best things that you can get from having your own home-based business is having the opportunity to live a more meaningful life spent with family and self improvement.  It’s quite sad how majority of us are being enslaved with our job that we cease from ‘living’ our lives which ultimately affect our quality of living.

 

Why it may not be for you

If you’re expecting money to just come in with no accompanying hard work whatsoever, you’re in for a surprise.  Home-based businesses, whether you’re a merchant or artisan who creates your own product or a freelancer online or into internet affiliate marketing – it all involves work.

Having your own business will allow you to practice freedom to decide for yourself and boost your personal development but there is a price to pay for being your own boss – you are responsible for everything.  After all it’s your own business.

Your personality can also affect your home-based business’ success or failure.  If you’re an outgoing person and cannot tolerate long hours getting ‘stuck’ at home – home business may not be for you.  It can be one of the challenging feats of having your own home-based business, the division between home and business place tends to get lost somewhere in the money-making process.

You may not have the passion, dedication, patience and the right attitude to see it through.  Just like any businesses, a home-based business will not instantly gain success on day one – again it will involve work.

Image courtesy of samuiblue / FreeDigitalPhotos.net

How to succeed then

Before you willfully jumped into any home-based business, find out what your passion is.  It can tremendously affect your attitude towards working if you can find something that you are most passionate about.  Work is hardly working when you love what you’re doing, right?

It is also important that you conduct your own research and study before you decide if it’s the right home-based business idea for you.  This is especially true with the overwhelming numbers of business opportunities available now on the internet.

Remember that you have to ‘know’ what you are getting yourself into, more so if you’re planning to do this full time.  Bear in mind that you are going to invest not just your money but your time as well.  Although there are home-based businesses online that will require almost zero start-up costs, still you’re investing your time.  And if not properly decided and managed, you may be spending time on something that is not worth it to begin with.  So, theoretically you’re losing profits you should have been earning had you chosen the ‘right’ one.

Expect that you need to work.  Time and again, common pitfalls of those who immediately jump into home-based businesses, is the fact that they thought there is going to be ‘easy money.’  They expect money pouring in with a wave a magical wand.  The reality is, yes, it can be easy, but the truth is that it’s not always easy.  Before you get to the easy part, the part where you’re sort of flying in auto-mode - you’ll have to put work into it first.  Expecting that there is work involve will condition your mind and will sort of prepare it for…well, work.

You have to be passionate, dedicated and patient - your attitude towards your home-based business will ultimately affect its success or failure.  Be prepared to learn - you’re not expected to know everything but you will have to learn new things and new ways along the way.  And lastly, enjoy – life is meant to be enjoyed, of course, we all need to work but we need to find joy in what we’re doing.

 

Lisa Burnham is an artist-ecoactivist-entrepreneur mom to two wonderful kids and wife to a surfer!  She teaches art for 25 years to children of all ages, has an art education and speaks Spanish, pretty well, too!  This mom loves traveling, gardening and anything green!  She lives in San Francisco, California just a block away from the ocean.  And she has a pitbull named Irie.

Lisa is living the life - enjoying freedom and embracing a more meaningful life while creating a sustainable business that keeps her mobile and free!  Connect with her and start your own journey towards the realization of your dream life!

Connect with me at:

http://about.me/lisabnetwork

About Empower Network

Empower Network hosts one of the largest blogging communities and publishing platforms online in addition to providing educational and leadership training products and services to online marketers and start-up, home-based and small businesses.

Empower Network offers a program through which affiliates can earn commissions off the sales of Empower Network products. Headquartered in St. Petersburg, Fla., David Wood and David Sharpe founded Empower Network in 2011 to empower small-business owners to make money online without dealing with the technical, marketing, payroll and overhead challenges that frustrate many entrepreneurs and small-business owners.

Empower Network's signature product is a viral blogging system geared toward helping its 30,000 affiliates and 70,000 members use the Internet to grow their businesses online, taking them from disenfranchisement to full self-empowerment through the use of blogs, direct sales and online marketing.

 

Watch my video challenges HERE!

Related posts: Working from Home: Business Ideas that Work!Can You Really Make Money By Working At Home?

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